2008 Key Art Awards Nominations

Black Snake Moan movie poster

Black Snake Moan movie poster

Movie Poster Award Nominees

The Hollywood Reporter has announced the nominees for The 37th Annual Key Art Awards. The 2008 Key Art Awards will honor achievements in movie marketing in different categories including film posters, movie trailers, print ads, DVD packaging, new media and more. Film advertising agency BLT & Associates took the lead among agencies with 18 nominations. Director Judd Apatow will receive the Visionary Award, recognizing a filmmaker who inspires movie marketers. (The main Apatow inspiration seems to be the recent trend of the “Sears Portrait Studiolook in comedy film posters.)

“The goal is to honor the best work that is done in movie marketing, and the quality of the work that is done in this area gets better and better every year and moves into new areas every year,” said Bob Israel, chairman of the Key Art Awards Advisory Board and executive producer of the show.

Changes to the awards this year include Action/Adventure and Horror movie posters being combined into a single category, the elimination of the Teaser poster category, and the expansion of “New Media” categories.

Some of the 2008 Key Art Awards movie poster nominees:

28 Weeks Later
The Number 23
30 Days of Night

Walk Hard: The Dewey Cox Story
Blades of Glory
The Darjeeling Limited

Before the Devil Knows You’re Dead
Black Snake Moan
I’m Not There

Shrek the Third
Bee Movie
Surf’s Up
Alvin and the Chipmunks

The Hollywood Reporter’s Key Art Awards ceremony will be held on June 13 hosted by actor-comedian Jeff Garlin at the Hyatt Regency Century Plaza in Century City, CA.

Share your favorite picks from the nominees in the comments section. To see the complete list of 2008 Key Art Award nominees visit The Hollywood Reporter.

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  1. Edwina TroutMay 20, 2008 at 5:02 PMReply

    You, good sirs, are too, too kind to THR Key Art Awards.

    We, on the other hand, have actually swum in the shark-infested waters:

  2. CappyMay 23, 2008 at 4:30 AMReply

    I just checked out It kind of sucks. Obviously a fair amount of work went into it but it’s not really funny. What kind of person spends that kind of time mocking something she says she doesn’t care about? She’s clearly spent more time obsessing about the awards than the “overly emotional, deeply delusional types” she’s making fun of. Takes one to know one, I guess. Just seems like a big waste of time.

  3. Matt R.May 23, 2008 at 6:10 PMReply

    whether or not you find the site funny is a matter of taste.(I did.) but it seemed to be written by an insider who was making fun of the movie poster business in a Dilbert comic strip sort of way.

  4. DanielJune 13, 2008 at 11:28 AMReply

    monkeyartawards is pretty funny. I think. I like how all the marketing people are called “weenies”. So true.

  5. 2008 Key Art Award Winners « « the movie poster weblogJune 15, 2008 at 12:14 PMReply

    […] seems clear that The Hollywood Reporter is struggling on how to define the entire enterprise. Award categories are constantly being added, changed, merged, or removed each year, which seems to give the whole […]

  6. KomradJuly 8, 2008 at 2:01 PMReply

    The Key arts blows. Skipped categories which cost the same amount of money to enter, the jokes are about how everyone there is an arsehole and then they say hey lets celebrate that. I came to honor those who have had their work recognized and i left short-changed and disgusted. filed under lame.

  7. Funny People Poster » Movie Poster AddictNovember 17, 2008 at 6:43 PMReply

    […] an interesting variation of the by now well known Judd Apatow poster design, known by some as the Sears Portrait Studio look. For the first time in a movie directed by Apatow himself we have more than one person in the […]

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