Hazardous Logo
28 Weeks Later movie poster
Entertainment Weekly has a first look at the movie poster for 28 Weeks Later, the sequel to the horror film 28 Days Later. The article is a bit underwhelming, but … Read More...
Don’t Cross the Red Cross
Red Cross nixes Saw III nurse posters
One of the most popular promotions for the Saw movie franchise has been the annual Saw Halloween Blood Drive. This event seems to be a sly nod … Read More...
Hyphen-ventaliting
To Hyphen or Not to Hyphen the Virgin
There’s an old adage among film advertising art directors when dealing with unnecessary pain and suffering at the hands of a studio client with an MBA:
“At … Read More...
One Font to Rule Them All
Most Popular Movie Poster Title Typeface: Trajan
There’s a common saying among movie poster designers and art directors when designing film title logos:
“When in doubt, use Trajan.”
Why such a mantra about using a … Read More...
Super Type
Type designer Ed Benguiat
Master typographer Ed Benguiat is one of the most important font and logo designers in the modern era of design and publishing. He has created the lettering used in logotypes for … Read More...
The Designer
Legendary Graphic Designer Saul Bass
We have covered various movie poster illustrators in the past, but the modern movie poster is a graphic designer’s medium. And when discussing movie poster design, the subject begins … Read More...
