It’s a Wonderful Life Lobby Card
It’s a Wonderful Life may be a cherished Christmas holiday classic, but Jimmy Stewart seems to have had one-too-many drinks of egg nog in one of the film’s promotional lobby cards. “America’s Favorite Feller” is looking a bit out of it in the It’s a Wonderful Life movie lobby card. (Character George Bailey also seems to be getting his flower pinned on by a pair of awkwardly placed arms.)
This lobby card is the first in a series, known as a title card. A lobby card set is a collection of 8 promotional images (usually measuring 11″x17″) printed on card stock. First seen in the early 1900s, lobby cards, like many other forms of printed film advertising, were no longer produced by the film studios by the 1980s.